Dr. Morgaine Gaye is a Food Futurologist and director of bellwether: Food Trends, the first food trend research compendium. She has her own health-food product range of functional food blends called Dr. Gaye, which are sold globally on-line.
Morgaine looks at food and eating from a social, cultural, economic, trend, branding and geo- political perspective. Her work involves running ideation sessions, consulting to food companies, developing new products and ideas; writing articles/ trend reports for PR and ad agencies; giving public , university and corporate lectures on specific food trends, developing new ideas for food- related TV and radio programs and doing research on all elements of the eating experience from mouth-feel to olfactory perception. She consults to leading blue chip food companies and manufacturers, delivering bespoke trend briefings and NPD ideation.
Morgaine is a frequent media contributor in print, radio and TV. A number of her academic research papers have been published. She is a guest university lecturer in UK and Sweden and is on the reviewing panel for the International Food Design Conference, an academic journal. As part of the EU Commission, Morgaine was the chair at the Brussels Parliament for 2015. As part of TED X 2016, Morgaine’s talk was ‘It Doesn’t Make Scents’. She is currently writing a book ‘A Taste of Things to Come’ about food trends and why they matter and developing a future TV series with the Food Network, US.