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6 Steps to Easily Achieve Your Sales Goals
by Debbie Allen, CSP

Step #1: Be persistent.
Persistence and goal setting play a big role in achieving sales success. But before you focus on your goals, determine what your purpose is first. Salespeople need to be clear about the purpose of achieving goals.

Your purpose is what you feel compelled to do or to accomplish, and itís what keeps you on course. Itís what gives meaning and direction to your career. So the first step is not to come up with a string of goals, it is to clarify your purpose and then get more specific. Your goals need to be consistent with that purpose. Otherwise, youíre not going to have the passion and enthusiasm you need to go out and exceed the goals you set for yourself.

Step #2: Ensure victory with simple and short-term goals first.
Always have some goals that are easy to reach. Simple goals and short-term goals will motivate you as you achieve them, and they will keep you headed toward your larger goals.

Step #3: Share your goals with affirmations.
Speaking your goals out loud in the form of affirmations will not only help to feed your own subconscious mind, it also will allow others to support your efforts too. You are more likely to achieve your goals if your friends, business associates, and family know about them. Only share your goals with people who will encourage your growth and success, and be sure to avoid negative forces.

It always amazes me how many goals I achieve by sharing them with others. My friends, family, business associates, and even my audience attendees help me stay on track and keep me moving toward my goals with continuous positive encouragement.

If you have a tendency to disappoint yourself before disappointing others, you may not feel comfortable sharing your goals. Yet, most people who donít share their goals often donít really believe that they can accomplish them. Any negative self-doubt will feed your beliefs and sabotage the results of your goals. To avoid this, start by sharing short-term goals first, then move on to more long-term or riskier goals as you feel more confident with your sales success.

Step #4: Prioritize-yet be flexible.
It is best to decide which goals are most important for you to achieve. Date your goals accordingly in the areas that will reap you the largest return on your investment of time and effort. Ask yourself if a task is moving you toward your goals faster or holding you back from skyrocketing your sales potential.

Be open and flexible to changes around you. Due to unforeseen circumstances, you may need to adjust the due date of your goal or reevaluate and cancel it altogether. Often, the goals that receive the most attention are most likely the ones that will change frequently too.

Understand why you want to achieve and exceed your goals. Why will exceeding your goals make your life better than it is right now? Clarify the root of why you want to exceed your goals. Is it to earn respect from others or to create a better lifestyle for your family? Will your goal have a profound impact on your life or on others? Will exceeding your goals help you win the sales awards youíve always dreamed of winning?

Step #5: Donít let your ego get in the way of setting big goals.
Donít ever allow your ego to stand in the way of seeking new ideas and advice that can help you exceed your goals. The ego can often drive us to keep doing the same unproductive things, and unreasonably keeps us hoping for different, productive results. The ego very often gets in the way of one professional asking for the advice of peers or colleagues. Donít let your ego get in the way of asking for help and support. You canít do it on your own. You need the support, secrets, and strategies of someone whoís been there and done that before you.

Step #6: Donít give up.
You will get discouraged from time to time, and may even start to doubt yourself. That is just human nature. You also will get busy and sidetracked, and may have a tendency to procrastinate. But donít stop! Keep moving toward your goals-one step at a time.

Bio: Debbie Allen is one of the worldís leading authorities on sales and marketing. She is the author of five books including Confessions of Shameless Self Promoters and Skyrocketing Sales. Debbie has helped thousands of people around the world attract customers like crazy with her innovative, no-cost marketing strategies and secrets to sales success. Her expertise has been featured in Entrepreneur, Selling Power and Sales & Marketing Excellence.

Copyright Debbie Allen. All Rights Reserved.

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