|Michael Treacy Ph.D|
"Corporate Strategist and Business Transformation Expert"
Michael Treacy's new book, Double-Digit Growth: How Great Companies Achieve It-No Matter What was published in May to rave reviews. The book presents a common sense approach for achieving superior profitable growth. It is based on his last eight years of research and consulting with companies large and small. It introduces the Growth Portfolio, a concept that is sure to become as widely adopted as his earlier work on customer value leadership. The Growth Portfolio decomposes the problem of growth into five distinct disciplines, each with its own opportunities and managerial challenges. The book discusses each growth discipline and the strategies for managing a collection of growth opportunities. Case examples detail the successes and failures of scores of companies as they manage through turbulent markets and apply the concepts detailed in this book. |
Testimonial for Double Digit Growth
"If you only have time to read one business book this year, this is the one to pick. Michael Treacy does it again."
-- Dr. Jean-Pierre Garnier, CEO GlaxoSmithKline.
The Discipline of Market Leaders: Choose Your Customers Narrow Your Focus
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