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Bill Cates
"America's Referral Coach"
Bill Cates Expertise: Sales and Marketing • Referrals • Networking • Cultivating Centers of Influence • Nice Marketing
Fee Range: $5,000 to $10,000
Location: Maryland
Bill Cates is the author of two popular books on referrals. Unlimited Referrals has established Bill as one the foremost expert on how to build a thriving business with referrals. His newest book, Get More Referrals Now, has just been published by McGraw-Hill. Bill is the president of his own company and the creator of The Unlimited Referrals® System.

Bill's Unlimited Referrals® System has been featured in such publications as Success Magazine, Entrepreneur Magazine, Selling Power and Research Magazine. And his own business success has been featured in Money Magazine.
Thousands of sales professionals and small business owners are using Bill's Referral System to build their business with quality referrals. Bill, often called "America's Referral Coach," teaches his strategies to salespeople and small business owners. His clients include: American Express, Anderson Windows, Baldhead Island Realty, Bankers Life & Casualty, Centruy 21 Broker Council, Bank of America, Colonial Life, Merrill Lynch, New York Life, Northwestern Mutual, Weichert Realtors, and many others.

Bill's seminars are high energy, and high content. Bill is the kind of speaker who prefers to talk with his audience instead of talking to them. Therefore, you can expect a highly interactive session. You can also expect to receive powerful and practical strategies that will have an immediate impact on your business.

Bill's keynotes and seminars are all lhigh content and customized to your event theme.

Keynote and Seminar Topics Include:
  • Building a Thriving 100% Referral-Based Business
    This interactive session delivers the proven strategies of The Unlimited Referrals®Marketing System. This system, being used effectively by thousands of salespeople around the world, will teach your producers when to ask for referrals, how to ask for referrals without begging or being pushy, how to handle referral objections, and how to turn a good referral into a great referral.
  • Attracting Affluent Clients Through CPAs and Other Professional Alliances
    Networking is an overused term and an underused strategy. This is not your ordinary, trite program on networking. This session teaches how to build and maintain a strategic network of key Centers of Influence who refer only the best quality clients.
  • Creating Celebrity Status in a Niche Market
    A powerful way to attract the highest quality clients is by becoming well known - even famous - in a properly chosen and properly worked niche market. This session provides the tools and techniques for this success.
  • The Complete Referral Coach® Solution
    You can significantly change the habits of your sales associates with this comprehensive program tailored to your specific firm's structure and culture. In this program, we work with members of your leadership team to install systems to build and maintain a referral culture. Substantial course materials are provided to each participant. Follow-up Coaching Conference Calls keep this important message alive and participants refine their referral skills.

    If your goal is to create a thriving referral culture, to build a highly committed sales force, and to give them the tools to attract high-quality clients, contact us immediately and we can design a Referral Coach® Solution for you. Train-the-trainer programs are and video-based training programs are available.

Client Testimonials:
"Our referrals obtained each week has increased four-fold, and the closing ratio is over 66%! Bill's system works well with producers of every level of experience."
-- Greg Urdock, VP. Business Administration, Wyeth Consumer Healthcare

"Each one of these evaluations says the same thing, WOW! I am certain we will work together again in the near future, given the incredible feedback from your presentation. Thank you, thank you, thank you!"
-- Ray Vendetti, Managing Director, Mutual of Omaha

"You were phenomenal. Seldom has a speaker generated the degree of enthusiastic response that you created during your platform presentation and workshop."
-- Larry Naiman, Director of Special Events, Guardian Financial

The 7 Referral Attitudes that Produce Results
When's the Best Time to Ask for A Referral?
Yes! You Can Ask for Referrals Without Begging and Without Hurting Relationships!
Upgrade Your Referrals to Higher Quality
8 ˝ Things to Do for More Referrals

Book: Get More Referrals Now Author: Bill Cates Book: Get More Referrals Now Author: Bill Cates
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